Three Ways to Get Cited:
Diagnostic, Website Build, Retainer
Most firms don't need more marketing. They need to know why AI systems recommend a competitor instead of them, then a structured way to fix it. Silwals works in three stages, and you can start with just the first one. Test what's actually happening before you commit to anything ongoing.
AI Visibility Diagnostic
Find out exactly what ChatGPT, Gemini, Google AI Overviews and Perplexity say about you and your competitors right now.
AEO-Ready Website Build
Only if your current site can't support AI citation and schema. One-off, scoped up front, you own everything from day one.
Monthly Retainer
Ongoing content, schema and entity work delivered by one named strategist, reported in consultations booked.
AI Visibility Diagnostic
Before you spend a dollar on an ongoing retainer, you should know exactly where you stand. The Diagnostic tests the real prompts your prospects type into ChatGPT, Gemini, Google AI Overviews and Perplexity when they're searching for a firm like yours in your city. You get a written report, not a dashboard full of jargon.
- Full AI prompt test of your firm against real prospect searches across ChatGPT, Gemini, Google AI Overviews and Perplexity
- Free Competitor Answer-Share Report naming exactly which firms are being recommended instead of you
- Compliance-Safe Content Checklist mapped to ASIC RG 234 and Legal Profession Conduct Rules
- First-90-Day Implementation Roadmap with named milestones, not a generic activity list
- Free Conversion Review of your main service page and enquiry path, or a free AEO-Readiness Website Scope if you have no functional site
AEO-Ready Website Build
AI systems can only cite what they can read and trust. If your website is outdated, has no real content depth, or wasn't built with schema and entity structure in mind, no amount of content work will get you recommended. This is an optional one-off build for firms that need it. Every deliverable is scoped up front so you know exactly what you're paying for.
- Built for AI citation from day one: proper schema markup, entity structure and content architecture
- Compliance-safe copy drawn from your actual expertise, not generic template language
- One-off cost of AUD 4,990 to AUD 7,990 depending on scope, agreed before work starts
- Full ownership retained by you: website files, Search Console, GA4 and schema are yours from day one
Monthly Retainers From AUD 2,500 to AUD 6,000 for Ongoing Delivery
Once your foundation is in place, ongoing retainer work is what keeps you cited as AI systems update their answers and competitors try to catch up. Retainers are matched to how many locations, service lines or partners you have, not a one-size-fits-all package. Every retainer is delivered by one named strategist with direct founder access - no account handoffs.
- One location, core service lines
- Full AEO content and schema implementation
- Monthly answer-share tracking
- Named strategist, direct access
- Delivery-and-transparency guarantee
- Multiple service lines or locations
- Expanded content and schema coverage
- Competitive monitoring across locations
- Named strategist, direct access
- Delivery-and-transparency guarantee
- Multiple offices or partners
- Coordinated entity strategy across all locations
- Full schema and content architecture oversight
- Named strategist, founder access on every tier
- Delivery-and-transparency guarantee
Delivery-and-Transparency Guarantee
If agreed deliverables aren't completed, we keep working at no additional management fee until they are. You retain full ownership of Search Console, GA4, schema, content and all reports if you ever leave.
What's Delivered Every Month by Your Named Strategist
You get a clear list of what was built, published and tracked each month, in plain English. No vague activity reports, no vanity metrics. Your strategist works from your 90-day roadmap and reports on the numbers that actually matter to your firm.
Compliance-Safe Content
Converted from your own expertise, checked against ASIC RG 234 or relevant conduct rules before publishing. Never generic template copy.
Schema and Entity Optimisation
Ongoing updates as AI systems and Google change how they read your site. Keeps your citations stable as platforms evolve.
Monthly Answer-Share Tracking
Are you now being named where a competitor was named before? We track this across all four platforms every month.
Reporting Tied to Real Outcomes
Consultations booked, matters opened, loans progressed to settlement. Not rankings or traffic, not metrics nobody can act on.
Direct Strategist Access
One named person who knows your firm, your compliance constraints and your goals. Questions, adjustments and priorities handled directly, every month.
One Strategist. Your Firm. No Handoffs.
Built on 8 years of scaling Australian businesses across multiple cities. Your strategist understands how local professional firms actually generate and convert enquiries - and their approach is public and checkable, not a black box agency promising rankings nobody can guarantee.
- Direct founder access on every retainer tier
- Full asset ownership retained by you from day one
- Delivery-and-transparency guarantee on every month
Common questions about how the services work
Do I have to commit to a retainer to get the Diagnostic?
Does every firm need the AEO-Ready Website Build?
Which retainer tier is right for my firm?
What does the named strategist actually deliver each month?
How long does the Diagnostic take to deliver?
What happens if you don't complete the agreed monthly deliverables?
Start With the Diagnostic Before You Commit to a Retainer
You don't need to take our word for any of this. The Diagnostic shows you, in black and white, exactly what ChatGPT and Google AI Overviews are telling your prospects right now, and exactly which competitors are winning the enquiries you should be getting. It costs AUD 1,990, it's credited in full to your first month if you proceed, and it's the only responsible way to decide whether a retainer is worth it for your firm.